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CleverSet bought by ATG

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Tuesday, January 22, 2008 | By:

ZINOpreneur CleverSet, whose technology helps online retailers recommend products to customers based on their shopping patterns, has entered into an agreement to be acquired for about $10 million in cash by Art Technology Group of Cambridge, Mass.

The company's 18 employees will be offered jobs at ATG, while Humphrey will join ATG as vice president of on demand personalization. CleverSet founder Bruce D'Ambrosio -- a former Oregon State University computer science professor and an expert in artificial intelligence-- plans to stay on as vice president and chief architect of on demand personalization.

CleverSet currently has over 80 customers, including Wine Enthusiast, Overstock.com, and Cutter & Buck.

CleverSet was voted Best Investment Opportunity by attendees at ZZIF 2007 and were also chosen as a finalist in the Best Tech Investment opportunity category by the ZZIF fund investors.

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